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Google slammed over Sicko blog: welcome to the real world
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The BeerFiles
Google slammed over Sicko blog: welcome to the real world | Google slammed over Sicko blog: welcome to the real world |
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| Written by Stan Beer | |
| Tuesday, 03 July 2007 | |
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Seriously though, Ms Turner's blog about Sicko makes some good points, which have already been raised by more objective reviewers. Moore, as he often does in his films, picks out isolated and the most sensationalist stories he can find to portray his targets in the worst possible light. Healthcare insurers and pharmaceutical companies are portrayed as greedy, heartless corporations with no redeeming features. Moore makes no pretence at balance - and why would he? Balance doesn't sell. Yes, Moore is in the business of making money too. In fact, Ms Turner treads very carefully in her blog and is careful not to actually attack Moore himself. She merely points out the obvious - Moore believes the US healthcare industry is sick and the industry has faced this type of criticism many times before. Thus, when Ms Turner, on behalf of Google (let's be honest), suggests to her clients that a good way to combat negative perceptions is through search engine advertising should anyone be surprised? Let there be no doubt that Google has become a very powerful player in the media and technology spaces. The Google blogs may not be perfect but at least they provide some sort of personal interface between the company and the world. It would be a pity if that were to be curtailed because some sections of the community don't happen to like what individual bloggers are saying. By the way, fortunately I've never been sick in the US. However, I had a bad flu which laid me up for more than a month in London. I can tell you that British National Health wasn't all it was cracked up to be.
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