Australian IT JOBS : Sydney IT jobs, UNIX jobs, Linux jobs, Java jobs, ASP jobs Linux.conf.au Linux.conf.au
Technology news and Jobs arrow Information Technology News arrow iPhone's European debut muted
iPhone's European debut muted PDF Print E-mail
Written by Stephen Withers   
Monday, 12 November 2007
Reports from Europe suggest sales of Apple's iPhone got off to a good but not spectacular start on Friday. November weather in the UK and Europe is not conducive to queuing outside stores, but several hundred lined up in London's Regent Street.

Photos published by AppleInsider suggest there may have been almost as many staff, media and other hangers-on present at the London Store as there were customers. Anyone not wearing or carrying a coat is unlikely to be a customer.

The two-iPhone limit was in force, but Apple waived its self-imposed 'credit card only' rule and accepted cash payments as a first-day special. That was probably a good idea - think of the bad publicity if the one of the first few people in the queue had been denied an iPhone in front of all that media.

According to Scotland on Sunday, Friday night sales peaked at 4.2 per second, but that doesn't give any real clue to the number of units shifted.

In Germany, T-Mobile officials said more than 10,000 iPhones were sold on Friday. No figures have been released for the UK, and O2 has reportedly stated that it will not be revealing first-day sales figures.

Apple vice president of worldwide product marketing Phil Schiller was present for the London festivities.

Late last week, T-Mobile CEO Rene Obermann said demand could outstrip supply during the run up to Christmas, but the company later stated that it was well prepared to meed high demand for the handset.

There have been no reports of a repeat of the activation problems that plagued a proportion of first-weekend buyers when the iphone went on sale in the US earlier this year.



Get stories like this delivered daily - FREE - subscribe now
When you subscribe get a 12 months license for LiveProject
Valued at $99 USD


LiveWire - Desktop alerts Download the FREE iTWire desktop alert widget LiveWire - Desktop alerts


Del.icio.us!
 
< Prev   Next >
Contact , Register , Advertise with iTWire , Links , Register , About iTWire , Feedback , Post your jobs , Events , iTWire site map , Start Blogging
Industry Releases , Submit your release now , Start submitting to iTWire , How to post video